Global Jellies and Gummies Market is expected to grow at a CAGR 3.5% By 2028, and will reach at US$ 3,144.1 Mn in 2028, from US$2,227.5 Mn in 2018.
The growing market is due to the growing vegan population and booming candy industry. There has also been an increase in consumer spending. Gummies and jellies are becoming more popular due to the fact that they are often bought and more chocolate-based candies. Consumers’ purchase decisions are affected by unique flavors, textures and candies shape, packaging, sugar content, and texture. Jellies and gummies are consumed mainly for snacking, as well as personal rewards, holidays, special occasions, and on-the go. The main target market for candy manufacturers is children, who love candies.
Global market growth will also be driven by low-priced nonchocolate confectionary products from different brands. The inclusion of preservatives in jellies or gummies makes them more appealing and suitable for longer consumption. This is why jellies are being preferred over chocolate confectionaries.
New entrants have an opportunity to grow their business by addressing the increasing demand for sugarless jellies and gums. Manufacturers are now introducing jellies with lower sugar levels to satisfy customers’ changing preferences. Because of their chewy, organic nature, jelly and gummies are much more popular with children aged 17 years. Jellies or gummies can be made in a variety of shapes like fruits, wheels and bottles. These are great for keeping children engaged.
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Manufacturers are looking for innovative marketing strategies and packaging to differentiate products from their competitors. Gummies and jellies in sugar confectioneries are enjoying a growing global demand due to their ease of use and availability. Gummies and jellies, unlike chocolates need not be kept in a refrigerator. This allows them to be more popular in rural areas of developing countries.
Mars, Ferrero, Nestle, and Lindt are the top candy makers in the world. In 2017, they set a five year goal to make half of their confectioneries contain 200 calories or less. The confectionery companies are also trying to print calories in packs for 90% of the products they make by 2022. These companies have experienced a greater growth in the low-calorie confectionery market than conventional confectionery producers.
Key Market Players included in the report:
- Giant Gummy Bears
- Perfetti Van Melle
- Goody Good Stuff
- Jelly Belly
- HSU FU CHI
- Wowo Group
Different types of Jellies & Gummies Market
- Traditional Jellies and Gummies
- Functional Jellies and Gummies
The main applications of Jellies & Gummies are;
- Consumer Aged Under 14
- Consumer Aged 15 to 31
- Consumer Aged 31 and older
The base of geography, the world market of Jellies & Gummies has segmented as follows:
1. North America (the United States, Canada and Mexico)
2. Asia-Pacific (Japan, China, India, Australia etc)
3. Europe (Germany, UK, France etc)
4. Central and South America (Brazil, Argentina etc)
5. The Middle East and Africa (United Arab Emirates, Saudi Arabia, South Africa etc)